Bus light goes where people go - where they live, shop, work and play. The strength of the bus light as an advertising medium is its constant ability to find a crowd.

Bus light "mingles with consumers," and follow the flow of shoppers and their spending power - speaking, showing and selling along the way.

Bus light ads ignite trends and fuel demand for the products and services they promote as they connect the dots between where the journey begins and ends - building and reinforcing brand images as they go with the flow.

Their lighted side panels add creative and emotional capacity for longer lasting impressions.